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Pathen
Pathen

Privacy Policy

Effective Date: 3/1/2025
Last Updated: 8/9/2025

 

1. Introduction

Welcome to Pathen (“we,” “our,” “us”). Pathen is operated by Moonveil LLC, a limited liability company based in the United States.
This Privacy Policy explains how we collect, use, and protect your information when you use our website at Pathen.app (the “Site”) and any related services, including our SMS messaging program (the “Services”).

By using our Services, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use our Services.

2. Information We Collect

A. Information You Provide Directly

  • Account details: Name, email address, phone number, and any other information you provide when signing up.

  • SMS program participation: If you opt into our SMS program, we collect your phone number and your consent to receive text messages from us.

  • Payment information: Collected and processed securely by our payment processor (e.g., Stripe). We do not store full credit card numbers on our servers.

  • Communications: Messages you send us, including customer support inquiries.

B. Information Collected Automatically

  • Usage data: IP address, browser type, device information, pages visited, and time spent on our Site.

  • Cookies & similar technologies: Small files stored on your device to improve your experience, enable analytics, remember preferences, and in some cases track cart activity (see “SMS Abandoned Cart” below).

C. Information From Third Parties

  • If you connect with third-party services (e.g., Google, Facebook), we may receive information such as your name, email, and profile picture, depending on your privacy settings with those services.

3. SMS Messaging Program

If you opt into our SMS messaging program, you agree to receive text messages (which may include marketing messages, cart reminders, and service updates) from us at the phone number you provided.

How we use your phone number for SMS:

  • To send you updates, order confirmations, reminders, or promotional offers.

  • To provide personalized messages based on your interactions with our site.

  • To send abandoned cart reminders (see below).

We do not sell or rent your SMS opt-in data to third parties.
The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

You may opt out of receiving SMS messages at any time by replying STOP to any message, or by contacting us at privacy@pathen.app.

4. SMS Abandoned Cart Policy

Pathen’s website uses cookies to help keep track of items you put into your shopping cart, including when you have abandoned your cart.
This information may be used to determine when to send cart reminder messages via SMS.

  • Cookies or tracking plugins capture cart activity.

  • If you have opted into SMS messages, we may send a reminder text if you leave without completing your purchase.

5. How We Use Your Information

We use your information to:

  • Provide, maintain, and improve our Services.

  • Process transactions and send you confirmations.

  • Communicate with you via email, SMS, or other channels.

  • Personalize your experience and recommend relevant content.

  • Detect, prevent, and address fraud or security issues.

  • Comply with legal obligations.

6. How We Share Your Information

We do not sell your personal information. We may share your information only with:

  • Service providers: Companies that help us operate our business (e.g., payment processors, hosting providers, SMS delivery services, analytics tools).

  • Legal compliance: If required by law or governmental request.

  • Business transfers: If we undergo a merger, acquisition, or sale of assets.

The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

7. Location Tracking and Location-Based Services

If our Services use location-based features:

  • We may collect your location via browser, IP address, or device GPS.

  • This data may be used to personalize content, recommend local events, or comply with legal obligations.

  • You can disable location permissions in your device or browser settings, but some features may not function.

8. Cookies and Tracking Technologies

We use cookies and similar tools to:

  • Keep you signed in.

  • Remember your preferences.

  • Track shopping cart activity for abandoned cart SMS reminders.

  • Analyze site traffic and usage patterns.

  • Deliver relevant advertising.

You can control cookies through your browser settings, but disabling them may limit certain features.

9. Your Rights and Choices

Depending on your location, you may have the right to:

  • Access, correct, or delete your personal information.

  • Opt out of marketing emails or SMS messages.

  • Limit certain data processing activities.

To exercise these rights, contact us at privacy@pathen.app.

10. Data Security

We implement reasonable physical, technical, and administrative safeguards to protect your information. However, no system is completely secure.

11. Data Retention

We keep your information only as long as necessary to:

  • Provide our Services.

  • Comply with legal obligations.

  • Resolve disputes.

  • Enforce agreements.

12. Children’s Privacy

Our Services are not intended for children under 13 (or the minimum legal age in your country). We do not knowingly collect data from children.

13. International Users

If you access our Services from outside the U.S., your data may be processed in the U.S., which may have different data protection laws.

14. Changes to This Policy

We may update this Privacy Policy periodically. If we make material changes, we will notify you by email or by posting the new version on our Site.

15. Contact Us

Moonveil LLC
Email: privacy@pathen.app
Website: https://pathen.app
Mailing Address: [Insert Mailing Address]